Category ranking
Top 10 Beauty & Personal Care companies on Reddit
Beauty brands rise and fall on Reddit word of mouth in r/SkincareAddiction, r/MakeupAddiction and r/AsianBeauty, where ingredients and results get picked apart. We track 50 Beauty & Personal Care brands with an average Reddit visibility score of 70/100. Every name below links to a full audit: the subreddits to monitor, the real threads with links, and the competitors discussed alongside them.
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01Beauty & Personal Care ranked by Reddit visibility
- 1The Ordinarytheordinary.com · 33 mentions86
- 2Dieux Skindieuxskin.com · 32 mentions85
- 3Charlotte Tilburycharlottetilbury.com · 29 mentions84
- 4Rare Beauty by Selena Gomezrarebeauty.com · 29 mentions84
- 5Starfacestarface.world · 26 mentions83
- 6PAT MCGRATH LABSpatmcgrath.com · 25 mentions82
- 7Tarte™tartecosmetics.com · 25 mentions82
- 8Anastasia Beverly Hillsanastasiabeverlyhills.com · 22 mentions81
- 9Danessa Myricks Beautydanessamyricksbeauty.com · 23 mentions81
- 10Fenty Beauty by Rihannafentybeauty.com · 22 mentions81
- 11Haus Labshauslabs.com · 22 mentions81
- 12Huda Beautyhudabeauty.com · 22 mentions81
- 13MAC Cosmeticsmaccosmetics.com · 22 mentions81
- 14SHISEIDOshiseido.com · 23 mentions81
- 15Cliniqueclinique.com · 20 mentions80
- 16e.l.f. Beautyelfbeauty.com · 20 mentions80
- 17Milk Makeupmilkmakeup.com · 20 mentions80
- 18Saiesaiehello.com · 21 mentions80
- 19Tower 28 Beautytower28beauty.com · 21 mentions80
- 20Drunk Elephantdrunkelephant.com · 19 mentions79
- 21The Estée Lauder Companies Inc.elcompanies.com · 22 mentions79
- 22Kosas Cosmeticskosas.com · 19 mentions79
- 23Space NKspacenk.com · 19 mentions79
- 24Cotycoty.com · 17 mentions78
- 25Morphemorphe.com · 18 mentions78
- 26Sephorasephora.com · 18 mentions78
- 27Westman Atelierwestman-atelier.com · 17 mentions78
- 28Beiersdorfbeiersdorf.com · 18 mentions77
- 29Kaokao.com · 15 mentions76
- 30ColourPop® Cosmeticscolourpop.com · 16 mentions75
- 31MERIT Beautymeritbeauty.com · 14 mentions75
- 32NARS Cosmeticsnarscosmetics.com · 15 mentions75
- 33Beauty Piebeautypie.com · 12 mentions73
- 34L'Oréal Groupeloreal.com · 11 mentions69
- 35Supergoop!supergoop.com · 7 mentions67
- 36Sunday Rileysundayriley.com · 7 mentions66
- 37ILIA Beautyiliabeauty.com · 17 mentions61
- 38Ulta Beautyulta.com · 6 mentions61
- 39Paula's Choicepaulaschoice.com · 19 mentions54
- 40Hero Cosmeticsherocosmetics.us · 3 mentions53
- 41Toofacedtoofaced.com · 18 mentions53
- 42AP Groupapgroup.com · 15 mentions51
- 43Kiehl'skiehls.com · 15 mentions51
- 44Naturanatura.com.br · 15 mentions51
- 45Puigpuig.com · 15 mentions51
- 46Tatchatatcha.com · 1 mentions43
- 47Urbandecayurbandecay.com · 9 mentions41
- 48Benefitcosmeticsbenefitcosmetics.com · 6 mentions35
- 49Youthtothepeopleyouthtothepeople.com · 2 mentions21
- 50Lghnhlghnh.com · 2 mentions15
Beauty & Personal Care head-to-head on Reddit
- The Ordinary vs Dieux Skin
- The Ordinary vs Charlotte Tilbury
- The Ordinary vs Rare Beauty by Selena Gomez
- The Ordinary vs Starface
- Dieux Skin vs Charlotte Tilbury
- Dieux Skin vs Rare Beauty by Selena Gomez
- Dieux Skin vs Starface
- Charlotte Tilbury vs Rare Beauty by Selena Gomez
- Charlotte Tilbury vs Starface
- Rare Beauty by Selena Gomez vs Starface
02Other categories
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